Born in Buenos Aires, Sebastián Alfie began his career in the world of advertising as a creative, winning prizes at festivals such as Cannes and Clio. Later he became interested in filming and moved to Spain where he started directing campaigns of the most influential brands of the moment along […]
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We produce an advertising spot in an integral way. In Creative Inspirations by Marta Burga we make use of unparalleled creative resources, in which we offer imaginative proposals that adapt to the demands of a specific audience to make them diffusers of a message, showing a unique idea for new […]
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TV advertising offers a series of benefits to companies by incorporating sounds, images and movement to make the whole package interesting for consumers. Ads that capture the public’s attention can make consumers start talking, effectively reaffirming the advertising message. In addition, cable advertising allows companies to concentrate in very specific […]
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It has been proven that ads with principles achieve more engagement and better figures than others, because today’s consumer seeks to feel increasingly identified with brands. It is not important what you support but support something. Ads that do not just sell a thing and have goals that go […]
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An interesting learning is that viewing digital videos is not a solo experience, almost half of the people who watch digital video have someone else by their side. Which shows that it is still a social activity, even when seen on smart phones. This means that there is an […]
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The greatest achievement of an advertising creative is to be present on the stage of the Cannes Festival, when a piece is awarded is proudly shown to the public who looks forward to seeing the genius of the creative minds of the moment. But this was not what happened […]
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When I first started Creative Inspirations I wanted to put together a group of talented people who inspired the world with their work, I found with incredible effort great cinematographers who are able to tell stories that inspire and move like no other. We BELIEVE in the new ideas […]
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One of the most common things in studies and analysis is that consumers are looking for different relationships with brands today and expect them to offer different content that links with them. This has forced brands to relate to words such as feelings, emotions and experiences. Yet companies […]
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